PinnedBjörn OgnibeniE-Commerce with Chinese Characteristics: How SHEIN & Temu, signal a Retail Revolution for 2024.E-Commerce hasn’t really evolved much in the last 20 years. But that could change dramatically in 2024, thanks to SHEIN, Temu & Co.·4 min read·Dec 6, 2023--1--1
PinnedBjörn OgnibeniThese two trends are propelling the Metaverse out of the future and into the present.Merging Realities with a Social Twist.·5 min read·Mar 9, 2023----
Björn OgnibeniRe-Thinking E-commerce: How SHEIN could become the Youtube of Fashion.How can SHEIN solve its biggest problem in the long run and turn to the “light side” at the same time?·3 min read·Apr 3, 2024----
Björn OgnibeniMy Top 5 App Recommendations to Enhance Your Digital Life in 2024.A highly subjective list of really cool apps & services to try out this year…·3 min read·Jan 2, 2024----
Björn OgnibeniRe-Thinking E-Commerce & Retail.How Digital China’s ideas and strategies revolutionize online retail, breaking a 20-year period of stagnation.3 min read·Oct 18, 2023----
Björn OgnibeniBuilding a Successful D2C Brand: How to Avoid Two Common Mistakes.Successful brand building requires genuine connections, but genuine connections can't grow at scale.·2 min read·Feb 6, 2023----
Björn OgnibeniWhy Tiktok is selling Spinach in China and Opium in the West. Kind of.Tiktok in China shows its users better, more aspirational content than Tiktok in the West. Why is that and what could we learn from it?·2 min read·Nov 13, 2022----
Björn OgnibeniByeByeAKWs? Ne, ByeByeHabeck! Leider…Die Grünen haben nicht als Hoffnungsträger ausgedient, weil ihr Minister ein bisschen Unfug im TV redet. Es ist genau umgekehrt!·4 min read·Sep 8, 2022----
Björn OgnibeniinCryptoStarsWhich Problem is the Metaverse trying to solve? Really?Why a Metaverse? This questions puzzles many people right now. But the answer should be pretty obvious…·4 min read·Feb 2, 2022--1--1
Björn OgnibeniBest prediction since Clifford Stoll's seminal work on the Internet that will never happen..." The truth is no online database will replace your daily newspaper, no CD-ROM can take the place of a competent teacher and no computer…1 min read·Jan 12, 2022--2--2